{"id":1480,"date":"2025-08-26T03:10:54","date_gmt":"2025-08-26T03:10:54","guid":{"rendered":"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/?post_type=project&#038;p=1480"},"modified":"2025-08-28T19:12:55","modified_gmt":"2025-08-28T19:12:55","slug":"great-health-starts-here","status":"publish","type":"project","link":"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/project\/great-health-starts-here\/","title":{"rendered":"Great Health Starts Here"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1480\" class=\"elementor elementor-1480\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9652d50 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-parent\" data-id=\"9652d50\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-33f063d e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"33f063d\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-ef83f89 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"ef83f89\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9805868 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"9805868\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7810241 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"7810241\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-919aa4e elementor-widget elementor-widget-heading\" data-id=\"919aa4e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Great Health Starts Here\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d806c9 elementor-widget elementor-widget-heading\" data-id=\"0d806c9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">True or false? You really want to know the answer.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f213f8 elementor-widget elementor-widget-text-editor\" data-id=\"8f213f8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tNot that we spend a lot of time in bars, but we have noticed how often groups of friends will whip out the smart phones to solve a burning intellectual question like, \u201cwho was that guy in that show?\u201d It\u2019s a behavior that translates easily for healthcare marketing, since the internet is a go-to source for most of us who have health questions. Because users always are looking for new ways to interact with content, we developed an online health quiz for our client Memorial Health System in Springfield, Ill. The Great Health Starts Here quiz gamifies the early research that people do before they are sick, and helps them realize the answer for many health issues lies with Memorial.\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cfb4704 elementor-widget elementor-widget-image\" data-id=\"cfb4704\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"764\" height=\"483\" src=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/GHSH-Strip-Ads.png\" class=\"attachment-full size-full wp-image-1481\" alt=\"\" srcset=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/GHSH-Strip-Ads.png 764w, https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/GHSH-Strip-Ads-300x190.png 300w\" sizes=\"(max-width: 764px) 100vw, 764px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f9c7254 elementor-widget elementor-widget-heading\" data-id=\"f9c7254\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Print Strip Ads\n\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a504312 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"a504312\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-912d959 elementor-widget elementor-widget-image\" data-id=\"912d959\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"764\" height=\"315\" src=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/GHSH-Bus-Board.png\" class=\"attachment-full size-full wp-image-1483\" alt=\"\" srcset=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/GHSH-Bus-Board.png 764w, https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/GHSH-Bus-Board-300x124.png 300w\" sizes=\"(max-width: 764px) 100vw, 764px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3e2bfc elementor-widget elementor-widget-heading\" data-id=\"d3e2bfc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Bus Board\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a765b3c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"a765b3c\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-687ea23 elementor-widget elementor-widget-image\" data-id=\"687ea23\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"764\" height=\"615\" src=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/GHSH-Board-Small.png\" class=\"attachment-full size-full wp-image-1484\" alt=\"\" srcset=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/GHSH-Board-Small.png 764w, https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/GHSH-Board-Small-300x241.png 300w\" sizes=\"(max-width: 764px) 100vw, 764px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e52d58 elementor-widget elementor-widget-heading\" data-id=\"1e52d58\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Billboard\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1410ccd e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"1410ccd\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a83f491 elementor-widget elementor-widget-image\" data-id=\"a83f491\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"764\" height=\"430\" src=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/GHSH-PPC-Ads.png\" class=\"attachment-full size-full wp-image-1485\" alt=\"\" srcset=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/GHSH-PPC-Ads.png 764w, https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/GHSH-PPC-Ads-300x169.png 300w\" sizes=\"(max-width: 764px) 100vw, 764px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb0c3ae elementor-widget elementor-widget-heading\" data-id=\"cb0c3ae\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Pay Per Click Display Ads\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4c8a41b e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"4c8a41b\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d1dff27 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"d1dff27\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8a4c474 elementor-widget elementor-widget-heading\" data-id=\"8a4c474\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">To infection and beyond \u2013 Making friends and capturing addresses.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fdd701 elementor-widget elementor-widget-text-editor\" data-id=\"7fdd701\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tThe quiz program has been designed around more than a dozen service lines, from neurology to transplants, bariatrics and more. Each service line developed five or six true-false questions that readers can click for a detailed answer. On the answer page, they are invited to keep on clicking for more information on the hospital\u2019s service line pages. They\u2019re also encouraged to post to Facebook or sign up for an email alert. The program highlights medical specialists, gives relevant information and helps readers view Memorial as an authoritative source. The game is new but early numbers have shown a solid click-through rate.\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-82c2eee elementor-widget elementor-widget-image\" data-id=\"82c2eee\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"764\" height=\"708\" src=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/ghsh-web1.png\" class=\"attachment-full size-full wp-image-1486\" alt=\"\" srcset=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/ghsh-web1.png 764w, https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/ghsh-web1-300x278.png 300w\" sizes=\"(max-width: 764px) 100vw, 764px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e36053b elementor-widget elementor-widget-image\" data-id=\"e36053b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"764\" height=\"708\" src=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/ghsh-web2.png\" class=\"attachment-full size-full wp-image-1488\" alt=\"\" srcset=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/ghsh-web2.png 764w, https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/ghsh-web2-300x278.png 300w\" sizes=\"(max-width: 764px) 100vw, 764px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42ff6d5 elementor-widget elementor-widget-image\" data-id=\"42ff6d5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"764\" height=\"708\" src=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/ghsh-web3.png\" class=\"attachment-full size-full wp-image-1487\" alt=\"\" srcset=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/ghsh-web3.png 764w, https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-content\/uploads\/2025\/08\/ghsh-web3-300x278.png 300w\" sizes=\"(max-width: 764px) 100vw, 764px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-186995d e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"186995d\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0bb7b61 elementor-widget elementor-widget-heading\" data-id=\"0bb7b61\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Project Details<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9153490 elementor-widget elementor-widget-text-editor\" data-id=\"9153490\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tAn overall campaign that combined print, outdoor, PPC and web to create a fun way for Memorial Health to draw visitor interaction into their website.\n\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-10ff1f1 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"10ff1f1\" data-element_type=\"container\">\n\t\t<a class=\"elementor-element elementor-element-48230b9 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"48230b9\" data-element_type=\"container\" href=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/project\/logos\/\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fdd7974 elementor-widget elementor-widget-text-editor\" data-id=\"fdd7974\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t\u2190 Previous\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<a class=\"elementor-element elementor-element-3c3d411 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no e-con e-child\" data-id=\"3c3d411\" data-element_type=\"container\" href=\"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/project\/600-north-lake-shore-drive\/\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a4629ec elementor-widget elementor-widget-text-editor\" data-id=\"a4629ec\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tNext \u2192\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":1983,"template":"","meta":{"_acf_changed":false},"categories":[1,87,88,94,95],"tags":[],"portfolio":[82],"class_list":["post-1480","project","type-project","status-publish","has-post-thumbnail","hentry","category-ads","category-collateral","category-healthcare","category-outdoor","category-websites"],"acf":[],"_links":{"self":[{"href":"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-json\/wp\/v2\/project\/1480","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-json\/wp\/v2\/types\/project"}],"version-history":[{"count":7,"href":"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-json\/wp\/v2\/project\/1480\/revisions"}],"predecessor-version":[{"id":1882,"href":"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-json\/wp\/v2\/project\/1480\/revisions\/1882"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-json\/wp\/v2\/media\/1983"}],"wp:attachment":[{"href":"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-json\/wp\/v2\/media?parent=1480"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-json\/wp\/v2\/categories?post=1480"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-json\/wp\/v2\/tags?post=1480"},{"taxonomy":"portfolio","embeddable":true,"href":"https:\/\/beta11.technodreamcenter.com\/demicooper.com\/wp-json\/wp\/v2\/portfolio?post=1480"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}